Personalized websites compel visitors to stay longer and show more interest in your products and services. The act of personalization is also beneficial as it forces companies to look deeply into the types of customers they attract and how to best respond to them. What does website personalization do? It simply changes what each visitor sees by showing more relevant images, tex ...

Seven ways; actually, six and a suggestion. After many years building enterprise websites I feel qualified to offer a few suggestions around attracting new business using a web form. At FuseIT we have experience with large Sitecore websites but most of these points also apply to smaller websites using other technologies. Think back to the excitement of finding a product (or se ...