Insights

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FuseIT views the world from a unique perspective. Read our articles to see how we think.
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Loupe/T4S technical podcast

Watch CTO Chris Bertram and COO Duane Franklet dive into the history and technical elements of Loupe and T4S

Loupe Podcast - Seattle

Watch as CEO Matt Walters, Head of Growth and Partnerships Ann Rice, and Marketing Specialist Lewis Greenwood from Seattle discuss why we built Loupe.

The history of FuseIT Podcast

Watch as Founder Deleece (Plumpton) Hall discusses where FuseIT comes from and who we are.

Confidence Without the Full Record: Putting Agents to Work on a Record With Gaps

Over coffee, a contact mentions their budget is under review. Your account manager means to log it but it never reaches the CRM. Three weeks later, an AI agent drafts their renewal with a price rise. To an agent, a gap looks exactly like a healthy account. Read Part 3 in our one record not three pictures series below 👇

The Consolidation-Not-Addition Paradox: Three Questions to Ask Before You Add Another Tool

Adding another tool isn’t always the answer. If it creates another login, another version of the customer record, or months of work before teams see value, you may be adding to the problem rather than consolidating it. In Part 2 of our series, we look at three questions revenue teams should ask before adding another tool, especially now that AI agents are acting on the data too. The goal isn’t more tools. It’s fewer places to look for the truth.

One Record, Not Three Pictures: What Actually Breaks Revenue Ops Alignment

This is Part 1 in a short series on what has to be true before revenue teams, and the AI now acting on their data, can trust the record they are all looking at.

Webinar - Global Trends in Student Journeys

What's actually changing across the student journey from first enquiry to alumni? On 16th September, we invited institutions from Australia and the UK to compare notes and bring new perspectives.

How do you keep alumni engaged after graduation?

Alumni don't disengage because they stopped caring. They disengage because the institution stopped recognising them. After years of being known through tutors, check-ins, and a personal record. It all ends the moment you graduate. What follows is a generic mailing list. The fix isn't a new alumni database. It's reading the record you already have, and responding to what each graduate actually wants next: further study, mentoring, an employer connection.

LoupeED Demo

Watch as our CTO Chris Bertram takes us through a demonstration of LoupeED

How do you keep current students engaged, and spot the ones slipping away?

To keep current students engaged, treat disengagement as your earliest warning. Fading activity, Student portal searches that lead nowhere, late-night logins, slipping attendance patterns often appears weeks before a student decides to leave. Bring those signals into one place, read them together, and intervene early with well-being and academic support while it still makes a difference.

How do you get prospective students to engage with your website?

To increase prospective student engagement on a university website, stop sending everyone the same content. Identify who each visitor is, notice which pages they keep returning to, and respond with guidance matched to that behaviour. Students engage when a website feels like it knows them, and switch off when it treats them as one of a crowd.

Demo of Loupe turning website signals into customer intelligence inside Salesforce

A hands on Demo by Our CTO Chris Bertram, of loupe turning website signals into customer intelligence, inside Salesforce.

Experience the difference

Firms that respond within an hour are nearly 7x more likely to have
a meaningful conversation than those that wait longer.
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